YouTube Content Creator Statistics (2025)

 

Since launching in 2005, YouTube has grown to become the second-largest social media platform.

The keyword "YouTube" is the #1 Google search.

Millions of creators flock to the video-sharing platform, with the largest channels drawing in millions of subscribers and billions of views.

We’ll take a deep dive into the biggest channels, creators, and videos below.

Top YouTube Content Creator Stats

  • There are around 66 million YouTube creators.
  • T-Series is the most-viewed YouTube channel (290 billion views).
  • YouTube gets 3.8 billion unique visitors every month.
  • More than 90% of website users go directly to the site.
  • MrBeast has the most YouTube subscribers (370 million).
  • MrBeast is YouTube’s highest earner ($54 million).
  • Baby Shark Dance is the most viewed YouTube video (over 15.6 billion views).
  • Every month, the word 'YouTube' is searched for more than 1.2 billion times

Top YouTube Creators In 2025

There are approximately 65.8 million YouTube creators in total.

The most-viewed YouTube channel with over 290 billion combined views is T-Series. The channel has around 90 billion more views than second-placed Cocomelon (198 billion combined views).

T-Series is India's largest music label and movie studio. In terms of YouTube views, it was well ahead of the competition in 2024 and held its lead into 2025.

The Bad Bunny YouTube channel is #43 in terms of views. However, it has the highest number of average views per upload at 215+ million. Cocomelon comes in second place with 137+ million views per upload, and Taylor Swift is third with almost 135 million views per upload.

Here’s a closer look at the top 50 YouTube channels by total views as of March 31, 2025. Views are rounded down to the most recently achieved billion-view milestone.

RankChannelViewsSubscribersVideos
1T-Series290 billion290 million23,013
2Cocomelon198 billion191 million1,478
3SET India175 billion182 million153,191
4Sony SAB127 billion100 million97,349
5Kids Diana Show112 billion132 million1,330
6Like Nastya112 billion126 million932
7Vlad and Niki104 billion136 million875
8Zee TV101 billion88.7 million203,727
9WWE92 billion108 million83,329
10Toys and Colors90 billion73.5 million1,489
11Colors TV79 billion79.6 million234,917
12MrBeast76 billion379 million858
13Zee Music Company75 billion116 million13,821
14HAR PAL GEO69 billion66.5 million163,802
15El Reino Infantil66 billion68.4 million1,762
16Movieclips65 billion63.7 million42,308
17ARY Digital HD62 billion62 million166,255
18KL BRO Biju Rithvik62 billion69.8 million3,052
19StarPlus61 billion54.5 million117,538
20김프로KIMPRO60 billion95.7 million3,078
21Ryan's World60 billion39 million3,185
22ABS-CBN Entertainment57 billion52 million239,978
23Super Simple Songs55 billion44 million834
24Anaya Kandhal55 billion56.7 million2,331
25ChuChu TV54 billion95.6 million885
26netd müzik54 billion26.4 million20,545
27Vijay Television50 billion26.8 million129,332
28Alan's Universe49 billion88.1 million1,345
29Baby Shark49 billion81 million3,494
30YRF46 billion64.6 million4,455
31Tips Official45 billion73.8 million7,497
32Маша и Медведь45 billion54.6 million2,134
33Wave Music44 billion65 million20,618
34Alfredo Larin44 billion50.9 million1,901
35D Billions44 billion33.8 million1,650
36LeoNata Family43 billion41.3 million4,249
37Tsuriki Show43 billion34.8 million4,905
38HUM TV42 billion48.5 million177,918
39Little Baby Bum41 billion41.5 million2,940
40Infobells - Hindi41 billion69 million762
41ISSEI / いっせい41 billion56.5 million3,497
42WorkpointOfficial40 billion42.6 million98,505
43Bad Bunny39 billion49.7 million183
44Canal KondZilla39 billion67.6 million3,227
45T-Series Bhakti Sagar38 billion74.9 million29,731
46LankyBox39 billion41.2 million10,547
47Taylor Swift38 billion60.8 million285
48HYBE LABELS38 billion76.8 million2,367
49BLACKPINK38 billion96.2 million605
50Aaj Tak37 billion70.7 million444,494

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